HTTP Lookup variable can be used for making HTTP requests. This enables server GTM to retrieve data from external APIs or other web services as part of its processing.
Need to convert data types in server GTM? The Type Convertor Variable allows you to change strings, numbers, and more for better data processing and analysis.
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Stape has created an HTTP Lookup Variable for server GTM to customize and enrich the data you get. Check out our end-to-end guide for setting it up.