Array Builder Variable allows you to construct array data structures within server Google Tag Manager. It's particularly useful for organizing and structuring data in a format that can be easily manipulated and passed to tags or other variables within your server-side GTM setup.
Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Stape has developed an Object Builder Variable for server GTM to create and organize data as JS objects. See our end-to-end guide to set it up in a few simple steps.
