The URL Parser Custom Variable can parse URLs, which means it can analyze and break down a URL into its components, such as the protocol, domain, path, and query parameters.
For instance, if you want to track how users arrive at your website (like through specific campaign links), this tool can dissect the URLs to extract the relevant campaign parameters. It's a useful resource for advanced web analytics and data tracking, particularly in more complex or customized setups where detailed URL information is required.
Use a Lookup Table variable in sGTM to manage your Facebook Test ID efficiently. This guide shows you how to set it up for easy debugging and production use.
We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.