The URL Builder variable is designed to facilitate the construction or modification of URLs by adding query parameters. This variable is particularly useful in scenarios where you need to dynamically generate URLs with specific parameters based on certain conditions or data available within your GTM setup.
Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.
We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.