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GTM Standards

GTM (Google Tag Manager) standards are guidelines developed by the Stape team to address certain limitations in GTM's functionality. We propose workarounds to achieve desired functionalities in a way that ensures the GTM solutions provided are easy to understand and maintain. 

These standards cover various aspects:

  • Server Templates Logging (GTMS-3): guidelines for logging within server templates.
  • Template Code Formatting (GTMS-4): standards for the formatting of template code to ensure consistency and readability.
  • Template Repository File Structure  (GTMS-5): recommended file structure for template repositories.
  • Firebase Settings  (GTMS-6): standards for setting up and managing Firebase within the GTM context​​​​.

Host your GTM server at Stape