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Where to find Meta Pixel ID and CAPI Token

Updated Oct 6, 2025

The guide explains where to find the Meta Pixel ID and CAPI Token. 

  • Pixel ID - it can be found in your Meta Events ManagerData Sources menu → see the string next to the Pixel’s name.
Meta Pixel ID
Meta Pixel ID
  • CAPI Token - to get the value, choose the PixelSettings tab → find the Conversions API section → click on the Generate access token. For more details, check Meta’s documentation.
Meta fields configuration example
Meta fields configuration example

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How to Find Meta Pixel ID and CAPI Token | Stape