Where to find Snapchat Pixel ID and API Token
Updated May 10, 2026
The guide explains where to find the Snapchat Pixel ID and API Token.
- Pixel ID - to get it, log in to Snapchat Business Manager → Assets → Pixels on the left-side menu → select the required pixel if you have several → copy Pixel ID.

- API token - to find Conversions API Tokens, go to Business Details → Conversions API Tokens. Here you will find all API tokens; you can copy the existing or create a new one.

Here is an example of Snapchat fields configuration:

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