Where to find LinkedIn Insight Tag ID, API Token and conversion IDs

The guide explains where to find LinkedIn Insight Tag ID, API Token, and conversion IDs. 

• Insight Tag ID - also called Partner ID is a 6-digit code that links your Ad Account and allows conversion tracking in tag managers. To get it, log in to LinkedIn Campaign Manager → Analyze → Signals manager → click on Insight Tag → Choose option: I will use a tag manager.

• API Token - in Campaign Manager, → click Data on the left menu → click Sources → Select Google Tag Manager → click Generate token.

• Server and web conversion IDs - each conversion ID can be found in Campaign Manager → Measurement on the left menu → click Conversion tracking → click on the name of the required conversion or create a new one.

Here is an example of the fields configuration for the eCommerce type:

Here is an example of the fields configuration for lead generation type: