What to do if custom subdomain is not verified for Snapchat Conversions API Gateway?

Domain verification takes up to 72 hours, although it often happens within a few hours if your DNS records are correct.

You can check what DNS records you have by using this service: https://toolbox.googleapps.com/apps/dig

Using it is super easy:

1) Specify your subdomain that you created for Snapchat CAPI Gateway (without https:// and extra characters).

2) Select the desired record type you want to check.

Example:

1. Missing DNS records

Make sure that all required records are added. They may have been accidentally deleted by someone else.

2. Incorrect DNS records

If entries exist, make sure their values match those specified in your Gateway on Stape.

3. Extra DNS records

Make sure there are no extra DNS records for your Snap CAPIG subdomain, only those specified in your Gateway on Stape.

If, for example, you have extra AAAA records - this can interfere with domain verification, so you should remove them and leave only those specified in the 'Domains' section of your Stape Gateway.