What is the difference between Agency vs Standard account?
Updated Nov 18, 2025
The main difference between Standard and Agency accounts is billing and purpose.
1. Standard account. You can create an unlimited number of sGTM containers with a standard account. But all must use one payment method. The purpose of such an account is to use Stape's services.
2. Agency account. This type of account allows creating sGTM and Meta CAPI Gateway containers for your clients. You will be able to manage all containers under your agency account, and on the other side, each client will have a separate stape.io account to add billing information. The Agency account works best if you need individual billing for each container. Also, the Agency account is the first step towards the Partner account.
To create an agency account use this link - https://stape.io/sign-up/agency
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