Overview of Wix app for server GTM

Wix is a popular cloud-based platform for creating websites without needing advanced technical skills. It provides a drag-and-drop editor, a wide range of customizable templates, and tools for creating blogs, online stores, portfolios, and more. 

Given its widespread use and the added benefits of server-side tagging, we decided to create the Stape Server GTM app specifically for Wix websites to empower users.

Overview of Wix app:

• Add web Google Tag Manager script automatically.
• Integrate server Google Tag Manager container, configure 
• Enrich data layer with e-commerce events and user data.
• Send webhooks to server Google Tag Manager container.

Wix app is available at no cost and its features are designed to improve tracking accuracy by extending how long cookies last, keeping browser tracking working despite tracking blockers, and sending data reliably to advertising and marketing platforms through the server.