Overview of TikTok Events API Gateway

TikTok Events API Gateway is a streamlined, cost-effective solution for implementing the TikTok Events API. Rather than manually configuring server-side tagging for each event, you can connect your TikTok Pixels to the Events API Gateway within minutes.

Benefits of TikTok Events API Gateway

• Swift, hassle-free setup - no developer expertise required; simply connect your Pixel to the gateway, configure web events, and start collecting conversion data immediately.
• Accurate event tracking - events are routed server-side, helping you bypass ad blockers and browser tracking limitations.
• Improved ad delivery and performance - higher-quality event data fuels TikTok’s machine learning for better targeting, optimization, and more efficient ad delivery.

Technical Requirements

TikTok Events API Gateway relies on the existing client-side events. To use TikTok Events API Gateway, please ensure that TikTok web tracking is already configured on your site, whether it's implemented through a GTM container, embedded directly in the website code, or integrated via a plugin.

Server zones

We offer several zones for TikTok eAPIG on Stape Global:

• North America (US)
• Europe (Germany)

We also offer one zone for TikTok eAPIG on Stape Europe:

• Europe (Germany)

Subscription plans

• Free trial:
  • You can try TikTok Events API Gateway for free for 7 days without providing any billing details.
• Pay as you go:
  • $10/month or $100/year per Pixel.
  • Up to 10 million events per month per Pixel.
  • Data routing.
  • Support response time: 2 business days.
• Ultimate:
  • $100/month or $1000/year for 100 Pixels.
  • Up to 200 million events per month.
  • Data routing.
  • Support response time: 1 business day.