In this blog post we’ll talk about how to use Yahoo Conversion API and describe the main points of the setup.
Updated Jan 24, 2024Find out how server-side tracking helped to optimize advertising campaigns and created cross-selling and up-selling strategies for Farmasave.
Updated Jan 24, 2024Find out how FAI achieves +128% increase from digital advertising thanks to server implementation of Google Analytics 4.
Oct 31, 2023In this article, we'll walk you through setting up the server-to-server Voyado tracking using server Google Tag Manager.
Oct 24, 2023Learn how to maximize your advertising ROI by implementing server-side Google Ads tracking on your Shopify store.
Updated May 14, 2024Learn how to set up LinkedIn Conversion API using the server Google Tag Manager.
Updated Jan 29, 2024Discover the difference in Facebook ads results when using the Facebook Conversion API compared to Pixel-only tracking.
Updated Jan 29, 2024How the results of Google Ads 360 campaigns improved after migrating from web to server-side Floodlight tracking.
Sep 21, 2023Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Updated Apr 25, 2024Google Chrome will phase out of 3rd party cookie support for 1% of its users by Q1 of 2024. Find out what this change means for advertisers and how to prepare for 3rd party cookie deprecation.
Updated Mar 14, 2024Discover how to make the most of your Meta Conversions API Gateway while sidestepping common errors and get answers to frequently asked questions.
Updated Sep 5, 2023We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.
Updated Sep 5, 2023Find out how Supabase Writer tag works and how to set it up in server Google Tag Manager container.
Updated Sep 27, 2023We created a Brevo tag for the server Google Tag Manager container which allows tracking page view, events, link clicking and identifying the user.
Updated Apr 11, 2024Find out how Reddit Conversion API tag works and how to set it up in server Google Tag Manager container.
Jul 28, 2023Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.
Jul 20, 2023Find out how Matomo server-side tag works and how to set it up in server Google Tag Manager container.
Jul 18, 2023Learn how to add, remove and override event data in server Google Tag Manager with the help of Transformations.
Updated Apr 19, 2024Learn how to improve data quality after implementing consent mode and anonymization using Stape’s GEO headers power-up.
Jul 4, 2023Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use.
Updated Apr 8, 2024Show a new way of tracking. Give clients a special link to sign up, and earn up to a 40% recurring commission for life.
Updated Apr 19, 2024Discover what is region-specific tag behavior in Google Tag Manager and how to customize tracking based on user geographic location.
Updated Mar 14, 2024Learn more about the benefits of the Private Multi Account Cluster for Conversions API Gateway by Stape.
Updated Oct 5, 2023Learn how to quickly and easily set up Facebook conversion API for Magento using the stape GTM server-side plugin.
Updated Nov 16, 2023In this guide, find out how to set up server-side Google Analytics 4 for Magento using Stape Server GTM plugin.